Once a quarter, Edmontonians rally together on a street corner with at least $20 cash and a cloth shopping bag. The aim: to support local business en masse. For businesses, it could be the difference between life or death. For cash mobbers, it’s a chance to discover a new businesses you might not otherwise explore. Not only that, studies show money spent locally generates as much as 70% more local economic activity than that spent at a chain or box store.
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